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“The Traitors” Season 3 debuted as the No. 1 most-watched unscripted series in the U.S.
The Season 3 launch, which saw the first three episodes drop on Peacock on Jan. 9, boosted the show to reach 499 minutes watched during the week of Jan. 6, according to preliminary data from Nielsen. With the Season 3 viewing boost, “The Traitors” ranked as the week’s most-watched unscripted series.
Viewership for Season 3 was up 67% during the week of launch when compared to last season’s launch, which debuted on Jan.